As Gun N' Roses finally decided to release their first album in 17 years last week called 'Chinese Democracy,' Dr. Pepper agreed to promote the album by promising the band's fans with a coupon for a "free soda" which could be printed off of their website. Although this marketing plan seemed like a win-win for the band and their fans,there was a pitfall since fans were told if they failed to log onto the site within 24 hours, they weren't able to receive the free offer. As a result, fans besieged with panic, all signed onto the site simultaneously and clogged the page causing it to shut down.
This offer of free swag ended up backfiring, with the fiasco of people not receiving what they had been promised, provoked them to point their fingers directly towards GN'R.
"When you go on the blogs and you read the responses from the fans, they associated Axl with this promotion ... and blame him for the fact that they didn't get their free soda," said GN'R lawyer Laurie Soriano.
Without a doubt, this obviously led Axl Rose to lose his cool, and we all know what happens to Axl Rose when he gets upset, which can be seen displayed in this concert video.
As you can see, when Axl gets ticked off he doesn't let things simply slide, he acts accordingly to what he feels is best, which is typically disregarding the authorities and taking matters into his own hands, literally.
As a result of the crashing website, Dr. Pepper agreed to extend the giveaway for 42 hours instead of 24, so people would stop accusing the band for the mishaps they had experienced. They also went as far to create a toll-free line for people to call with requests for their coupon just in case they encountered anymore technical deficiencies once again.
"The door to a lawsuit being filed is always open until the fans are taken care of and Dr Pepper has done the right thing," Soriano told CNN.
Hopefully we've seen the last of these crazed Dr. Pepper junkies who demand they be reimbursed for the inconvenience they have been put through because of this overwhelming cyberspace meltdown.
For more on this story go to CNN.
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